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On Sale

$12.98 $19.99 35% Off
Giant's Numen Touch Headlight is handy for a variety of uses, not just cycling. Walking the dog after dark? Going for a night run? The kids have to go to the bus in the dark? The Numen Touch will light the way. It uses a bright LED with 180 degrees of visibility and features 3 modes: steady, slow flash, and fast flash. It's got a run time of up to 100 hours and attaches easily with a Velcro strap.
$24.98 $36.99 32% Off
Features: - 30 lumens (Numen+ Tag TL) ANSI standard approved - Runtime: Steady (5hrs), Low Steady (10hrs), Pulse (15hrs), Flash (30hrs), Random (50hrs) - Li-Po rechargeable battery - Power indicator - Auto start sensor - IPX4 Waterproof rating - Integrated USB plug - Flexible mounting system works with different shape handlebars and seatposts
$79.97 $262.99 70% Off
Integrated for speed. Pursuit combines the aero speed of a TT helmet with the head-cooling ventilation of a pro road racing helmet. Tested and proven by Team Sunweb riders like Michael Matthews, who wore it to win the 2017 Tour de France points classification, Pursuit brings together innovative technologies to optimize aerodynamics, ventilation and comfort, all in one helmet. FEATURES - Optimized ventilated aerodynamics design - Design minimizes drag, producing maximum speed in real-world rider positions - Strategically placed AeroVent ports optimize airflow through the helmet, which improves aerodynamics and adds head-cooling ventilation - AeroVent ports pull incoming air through the helmet and streams it through deep internal channels to regulate temperatures during hard efforts - TransTextura Plus anti-microbial padding helps fight bacteria growth and the natural property of the fabric inhibits microbes that cause odors - Low and high-speed impact-tuned construction with optimized low-density EPS, and an ultra-thin toughened polycarbonate shell - Element Strap System (ESS) brings together Cinch Pro, adjustable locking dividers, and LiteForm webbing into one fit and retention system for superior fit and comfort right out of the box - Integrated MIPS Cinch Pro fit system offers optimal coverage by cradling the occipital bone for full protection, support and comfort - Lightweight, LiteForm webbing wraps around the head better for a more secure fit and is hydrophobic so it won’t absorb sweat or stretch out like other webbing SPECIFICATIONS - Sizes: Western: S (51-55cm), M (55-59cm), L (59-63cm) - Weight: 230g (size M, CPSC) - Certifications: CPSC/CE, AS/NZS
$251.00 - $255.00 $259.00 - $295.00 Up to 15% Off
NOTHING BEATS THE FEELING OF YOUR FIRST PEDAL BIKE. THIS TWO-WHEELER COMES WITH REMOVABLE TRAINING WHEELS AND MAKES IT EASY FOR KIDS TO FALL IN LOVE WITH CYCLING. KEY PERFORMANCE FACTORS Built for kids Short crank length and narrow Q-factor make Animator easy to pedal, and a lightweight aluminum frame allows small children to have more control. Kid-friendly features Short-reach brake levers, lower stand-over height, protective stem pad and removable training wheels make it fun and safe for kids learning to ride a pedal bike. Durable ALUXX aluminum frame material provides long-lasting reliability, backed by a lifetime warranty on the frame.
$599.00 $779.00 23% Off
This bike is a Demo bike from our fleet. We give full inspections to any bike going out of our shop, and this includes our demo fleet as well. Additionally to Giants warranty, we offer a tire to tire warranty on any moving part up to 2 years after purchase. Our demo bikes are not available for shipping, and only offer in store pickup. If you would like photos of a demo bike you are considering, please call us at the shop at 715-779-5561, or request some photos by emailing bike@howlinbayfield.com. FOLLOW YOUR OWN ROUTE, WHEREVER IT MAY LEAD. WITH STABLE FLAT BAR POSITIONING AND DISC BRAKES, ROAM DISC HANDLES ALL TYPES OF TERRAIN AND UNLIMITED ADVENTURES. Agility and control Updated flat-bar frame geometry puts the rider in a position that balances efficiency with stability, and disc brakes give you added control on rugged roads or dirt. Smooth-riding comfort The D-Fuse seatpost and suspension fork absorb road shocks and vibrations allow for a smoother ride. Integrated rack mounts Compatible with rear racks, allowing easy cargo capacity for daily trips or longer treks.
$1,400.00 $1,499.00 7% Off
CRANK UP STEEP CLIMBS WITH SMOOTH EFFICIENCY. SWOOP DOWN SINGLETRACK DESCENTS WITH SPEED AND CONFIDENCE. THIS HARDTAIL 29ER DELIVERS A BALANCED RIDE ON XC TERRAIN. KEY PERFORMANCE FACTORS Trail tuned design Balanced geometry with a 75-degree seattube angle puts the rider in a powerful pedaling position on climbs, while a slacker 66-degree head angle boosts confidence and control on technical descents. Responsive handling Lightweight ALUXX SL aluminum hardtail frame offers agile acceleration and maneuverability to help riders climb, corner and hammer the flats with efficiency and speed. Smooth control Giant Crest 34 suspension fork with 130mm of travel absorbs roots, rocks and ruts. Grippy, high-volume tires boost traction on rugged terrain. And a dropper seatpost with handlebar remote lets you adjust saddle height on the fly for confident positioning on changing terrain.
$1,400.00 $1,400.00 - $1,699.00 Up to 18% Off
Built with a lightweight ALUXX aluminum frameset and FlexPoint single-pivot rear suspension setup, Stance is a great way to improve your trail riding. Its 27.5+ wheel and tire compatibility give it a plush ride quality that soaks up bumps and adds more traction and stability. Combined with 120mm of smooth suspension travel front and rear, it's a confident ride that will have you nailing new lines.
$1,400.00 - $1,700.00 $1,400.00 - $1,700.00 Up to 12% Off
Modern mountain bike trails are fun, flowy and challenging. This full-suspension 29er gets you in sync with the terrain, so you can ride with more confidence and have more fun. The lightweight and durable ALUXX aluminum frame features our FlexPoint rear suspension system for a smooth, balanced ride that keeps you in control. It gives you 120mm of smooth suspension travel in the rear and 130mm up front. Combine that with the added stability of 29-inch wheels and you get a confident ride to help you crush challenging descents and climb with greater traction and speed.
$1,749.00 $2,899.00 40% Off
This bike is a Demo bike from our fleet. We give full inspections to any bike going out of our shop, and this includes our demo fleet as well. Additionally to Giants warranty, we offer a tire to tire warranty on any moving part up to 2 years after purchase. Our demo bikes are not available for shipping, and only offer in store pickup. If you would like photos of a demo bike you are considering, please call us at the shop at 715-779-5561, or request some photos by emailing bike@howlinbayfield.com. More than just a way to get around - The 2022 Tempt E+ is freedom, fun and joy. Accessible and Reliable: The ultra-reliable EnergyPak 500Whr has an average range of 120 km with a potential to reach up to 180 km, while the EnergyPak 400Whr has an average range of 100 km and can reach 150 km*, helping you ride further to access to new trails and experiences. *Actual range depends on several factors including weight, elevation, terrain and acceleration. Integrated Design: The easy-to-access EnergyPak side-release battery is beautifully integrated into a lightweight and durable ALUXX-Grade aluminium frame, designed and tuned for women using Liv’s women first philosophy. Smooth Riding: SyncDrive Core motor with 50Nm torque creates a natural yet powerful ride feel.
$2,200.00 - $2,800.00 $2,200.00 - $2,800.00 Up to 21% Off
Chunky rock gardens, roots and technical climbs. This hard-charging trail bike adapts to the terrain, giving you confidence and control on all types of singletrack. Engineered to help you ride faster and smoother on the toughest trails, this versatile trail bike has a lightweight, strong and stiff aluminum chassis with 29er-specific geometry. Updated Maestro rear suspension delivers 135mm of active rear travel that pairs perfectly with a 150mm fork. The Advanced Forged Composite rocker arm has a flip chip that allows you to adjust frame geometry. Choose steeper or slacker headtube/seattube angles and either a 30mm or 40mm bottom bracket drop to adjust the handling for your riding style and terrain.
$39.98 $49.99 20% Off
Classic styling meets high-performance materials in this lusciously cozy glove. Signature argyle-textured Polartec® Thermal Pro® fleece and Megaloft® synthetic insulation keep your hands toasty, while moisture-wicking lining keeps them dry and comfortable. Details - Polartec® Thermal Pro® shell - Durable, soft ultra-microfiber suede palm and fingers - Megaloft® synthetic insulation - Moisture-wicking lining
$39.98 - $49.99 $49.99 Up to 20% Off
From road trips to endless hours at the beach, our 40 oz Wide Mouth bottle keeps you well-hydrated from sun up to sun down. We couldn’t think of a bottle more deserving of a refresh, so we’ve elevated the silhouette and simplified design without compromising one degree of performance. And our Color Last™ powder coat is dishwasher safe for even more convenience. Cold stays ice cold for 24 hours, and hot stays wickedly hot for 12 — just like always.
$24.97 $39.99 38% Off
The Kari Traa Fantastisk Pant is a pair of women's performance baselayer leggings that come in an a crazy range of all-over prints to suit your style. Warm and soft, the quick-drying material cranks up the comfort with non-chafing flatlock seams. When things get intense, the stretch material follows your every move, while the elastic waistband holds it all in place. The body-fitting cut makes it great for layering. FIT: Body fitted silhouette, regular waist Quick-drying performance fabric Body-fitting 4-way stretch Flatlock seams for smooth finish All-over print Ideal for layering
$54.98 $69.99 21% Off
The Kari Traa Ruth Tank Dress is a women’s casual activewear dress. Instead of a tank top and shorts, this loose-fitting one piece is fresh and fun. Made using recycled, quick-drying fabric with 4-way stretch, it’s super soft and moves with you. Express your feminine side without sacrificing any of the technical features you expect in your gear, like pockets and side slits. Layer it on top of bike shorts or over beachwear, for perfect style on an active day.
$59.98 - $99.99 $99.99 Up to 40% Off
The Kari Traa Floke Pant is a pair of natural-blend women’s baselayer leggings with a classic, sporty Jacquard-knit pattern and a tight silhouette. It combines wool and technical fibers to create a soft fabric that is warm, naturally odor-resistant and breathable. Double the feel-good factor: side panels let you move the way you want, while the low-energy Tencel™ Modal production keeps your conscience clear. OEKO-TEX® 100 certification means that the main fabric poses no harm to human health. FEATURES: + Soft, warm, durable Lenzing Modal® + Natural-blend garment + Jacquard knit + Flatlock seams for smooth finish
$79.98 $99.99 20% Off
The Kari Traa Floke Long Sleeve is a natural-blend women's baselayer with a sporty jacquard-knit pattern. It combines Merino wool and technical fibers to create a soft fabric that is warm, naturally odor-resistant and breathable. Double the feel-good factor: underarm panels means you can throw your hands up without your top riding up, while the low-energy Lenzing Modal® production keeps your conscience clear. FIT: Slim silhouette, round neck Soft, warm, durable Lenzing Modal® Natural-blend garment Jacquard knit Flatlock seams for smooth finish – 60% Wool
$19.98 $24.99 20% Off
The Funkiest sock this side of the washing machine. Moonwalk is a mid crew sock with jacquard design with a cozy wool/nylon blend that can keep you warm when the trail gets cold and wet. Grab several pairs today to get more "Great Socks" comments than the red hot chili peppers. SIZES: One size fits most (Men’s Size 7.5-11.5 / Women’s Size 8.5-12.5) YARN: 69% wool 30% nylon, 1% spandex
$839.00 $1,199.00 30% Off
The Mahuna strikes that perfect balance of mountain bike and all-around fun rig. Its 29” wheels easily roll over obstacles and provide a smooth, predictable ride. The fork features 100mm of supple travel and together with the 29” wheels, helps keep bumps in check. You have complete control over stopping with powerful hydraulic disc brakes. An 11-speed drivetrain makes quick work of tough hills ensuring the Mahuna is as fun going up as it is going down.
$1,119.00 $1,599.00 30% Off
The Big Honzo is a killer bike for the price. It’s got everything you need and nothing you don’t. Hubs featuring Boost spacing hold nice, beefy 2.8” tires. Hydraulic disc brakes and an 11-speed drivetrain keep the ride feel consistent and intuitive. This is the perfect bike for when you need a little extra grip rolling over tricky roots and rocks.
$1,259.00 $1,799.00 30% Off
The Wo has been a staple in our fat bike lineup for a few years now. Its simple, dependable design has made it a favorite for fat bike aficionados everywhere. Running a wide range 11-speed drivetrain, durable cranks, and big ol’ 4.8” tires on tubeless-ready rims, the Wo gets you where you need to go with ease.
$1,329.00 $1,899.00 30% Off
Often imitated, but never duplicated, the Honzo is a part of Kona’s foundation. The Honzo is the solution for the rider wanting something a bit more aggressive than a traditional cross-country hardtail. A 130mm fork provides just enough suspension to make quick work of technical sections of trail. Whether you’re a seasoned rider looking for timeless hardtail or a newer rider looking to go a bit deeper into the mountain bike world, the Honzo is an excellent choice.
$1,329.00 $1,899.00 30% Off
This bike is a Demo bike from our fleet. We give full inspections to any bike going out of our shop, and this includes our demo fleet as well. Additionally to Giants warranty, we offer a tire to tire warranty on any moving part up to 2 years after purchase. Our demo bikes are not available for shipping, and only offer in store pickup. If you would like photos of a demo bike you are considering, please call us at the shop at 715-779-5561, or request some photos by emailing bike@howlinbayfield.com. Often imitated, but never duplicated, the Honzo is a part of Kona’s foundation. The Honzo is the solution for the rider wanting something a bit more aggressive than a traditional cross-country hardtail. A 130mm fork provides just enough suspension to make quick work of technical sections of trail. Whether you’re a seasoned rider looking for timeless hardtail or a newer rider looking to go a bit deeper into the mountain bike world, the Honzo is an excellent choice.
$1,749.00 $2,499.00 30% Off
The Woo continues to be one beloved fat beast! Its ability to carry massive amounts of gear with its three-pack cage mounts aboard its carbon disc fork make it a sand and snow bike packing favorite. With geometry derived from the Honzo, ultra-powerful hydraulic disc brakes and a 12-speed drivetrain, you're in complete control whether climbing up snowy mountains or surfing sandy descents. 4.8" tires ensure that rolling over anything is possible. We bet you'll catch yourself "Wooing" your way down your favorite trails. ONA 6061 ALUMINUM Kona 7005 and 6061 Aluminum alloys are used extensively throughout our fleet of mountain and asphalt bicycles. A tough, durable, light alloy, both Kona 7005 and 6061 deliver fantastic, reliable performance that lasts for thousands of rides. Much of our 7005/6061 tubing is butted and/or formed, meaning the tubing's wall thickness can be increased or decreased, as well as shaped, so we can fine-tune a particular frame's strength and ride characteristics depending on its intended application. INTERNAL HEADSET Bearing cups are actually pressed into the frame and are easily removable. An internal headset also reduces stack height, so the height of the stem and bars are more adjustable, giving the rider the best fit possible. TAPERED HEAD TUBE More girth at the bottom of the head tube better distributes shock force, prolonging the bearing life of the headset itself and eliminating brake shudder, while providing confident steering performance. The inherent strength of its triangular design also means a stronger steering position and improved balance, giving the rider more control in rough terrain. A zero-stack, tapered head tube also puts strength where the load is going—into the lower headset cup—maximizing bearing durability where it's needed. TUBELESS COMPATIBLE RIMS Tubeless rims allow for tires with more puncture resistance; the ability to run lower tire pressure, which provides better tire grip on the trail; lower rolling resistance; and weight savings over traditional tube and tire systems.
$598.00 - $598.99 $598.99 On Sale
When your solo ride turns into a weekend expedition with friends, the NV 2.0 Add-On lets you increase the NV 2.0 carrying capacity from two to four bikes in less time than it takes your friends to decide who gets to sit up front. - Adjustable front tire cradle system - Fully integrated cable locks - Trail Doc compatible - Front tire ratchet design with an intuitive release - Rear tire strap features a co-molded strap to protect wheels - Premium gloss metallic powder with water transferred logos - Compatible with 2” NV 2.0 - Increases 2” NV 2.0 carrying capacity to 4 bicycles weighing up to 40 - pounds each - Holds wheelbases up to 48” and tires as large as 4.8” - Quick change from 2 to 4 bikes
$112.00 $140.00 20% Off
The X-TRACK RACE CARBON pedals offer the best surface contact area-to-weight ratio, thanks to a carbon body design. The large surface area and shape also offers plenty of stability to ensure a consistent feeling pedal stroke. - Technology: X-Track - Cleats: X-Track Cleat included (Easy Cleat available separately) - Cleats standard: SPD compatible - Retention: 6 to 14 - Body: Carbon - Spindle: Chromoly+ - Platform area: 515mm² - Platform width: 60mm - Stack height + cleats: 16.8mm (10.7 + 6.1mm) - Weight (pedal): 175g - Weight (pair + cleats): 400g - Float angle: 6° - Release angle: 13°
$19.98 $29.99 33% Off
Long Sleeve Tee celebrating the Apostle Islands Ice Caves!
$139.98 $199.99 30% Off
Nordic skiing is all about finding flow in form, and the PRC 700 Ski Poles utilize a featherweight construction to help you feel as free-moving as possible. We’re big fans of the carbon construction because it’s super lightweight without sacrificing stiffness, to ensure we’re getting everything we possibly can from each pole plant. The PRC 700 PINK is an ideal, lightweight training pole made of carbon. The new grip features a grip/strap technology developed specifically for cross-country skiing, offering precise control, support, and power transfer. The Shark Loop and the Quick Release Button let you easily click in and out with ease. The adjustable Speed Shape provides gives you precise controlhe Fin Vario interchangeable basket system lets you change the tip and basket to match the trail conditions.The teardrop shape of the basket allows other skiers' skis to slide off quickly and easily, making it ideal at the start of a ski marathon.
$255.00 $259.00 - $299.00 Up to 15% Off
PEDALING HER FIRST TWO-WHEELER IS ONE OF LIFE’S GREAT EXPERIENCES, AND THE COLORFUL ADORE MAKES IT EASY. KEY PERFORMANCE FACTORS Lightweight ALUXX-Grade Aluminum frame material and innovative fork design come together to keep her bike light and easy to pedal. Intuitive Singlespeed drivetrain and smaller grips keep it easy for her to learn and feel comfortable behind the wheel. Safe Easy balance tires, training wheels and a low stand-over height allow for safe maneuvering.
$494.98 $849.99 42% Off
From epic solo adventures to group road rides, Avail is light, comfortable and engineered for female riders. Comfortable for the long haul, lively on the climbs, and confident on the descents, this versatile endurance road bike will help you cover miles with bliss and ease. Avail features the latest endurance frame geometry and an Advanced-grade composite fork with the OverDrive steerer, for precision steering and to keep you fresh for more miles. The PowerCore bottom bracket transfers power directly from each pedal stroke into the road for superb pedaling efficiency.
$749.00 - $879.00 $879.00 - $949.00 Up to 21% Off
This is a DEMO bike and has been in our demo fleet this season. It is in excellent condition and all our demo and rental bikes come with a 2 year extended warranty detailed on our Demo Bike Page under the Rentals tab. We can take some pics and send them if you call our store to show any wear or damage. MAIN STREET, SIDE STREETS OR FOREST TRAILS. YOUR CHOICES ARE LIMITLESS WITH THE VERSATILE ROVE. Comfort Liv’s 3F Design Philosophy and LivRight Sizing, along with the lightweight ALUXX-Grade Aluminum frame, create a flawlessly tuned and comfortable ride for women. Confidence Inspiring Flat bars, front suspension, and a low standover height provide generous stability and capable comfort. Versatile Perfect for fitness, commuting and exploration needs alike. WHY WE LOVE IT Rove is ideal choice for entry-level riders looking for a fitness, recreational or commuting bike that can go on dirt or road riding adventures. Using Liv’s 3F Design Philosophy, it’s constructed with a lightweight ALUXX-Grade Aluminum frame with added standover height for stability and confidence. The Rove features a plush suspension fork, which can be locked out for efficiency riding on smooth pavement or flipped open for off-road excursions. Featuring plenty of frame clearance for knobby tires, a low-rise handlebar and a wide range of gears, this bike is a confident choice for weekend exploration.