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$1,259.00 $1,799.00 30% Off
The Wo has been a staple in our fat bike lineup for a few years now. Its simple, dependable design has made it a favorite for fat bike aficionados everywhere. Running a wide range 11-speed drivetrain, durable cranks, and big ol’ 4.8” tires on tubeless-ready rims, the Wo gets you where you need to go with ease.
$839.00 $1,199.00 30% Off
The Mahuna strikes that perfect balance of mountain bike and all-around fun rig. Its 29” wheels easily roll over obstacles and provide a smooth, predictable ride. The fork features 100mm of supple travel and together with the 29” wheels, helps keep bumps in check. You have complete control over stopping with powerful hydraulic disc brakes. An 11-speed drivetrain makes quick work of tough hills ensuring the Mahuna is as fun going up as it is going down.
$1,119.00 $1,599.00 30% Off
The Big Honzo is a killer bike for the price. It’s got everything you need and nothing you don’t. Hubs featuring Boost spacing hold nice, beefy 2.8” tires. Hydraulic disc brakes and an 11-speed drivetrain keep the ride feel consistent and intuitive. This is the perfect bike for when you need a little extra grip rolling over tricky roots and rocks.
$99.97 - $119.98 $149.99 Up to 33% Off
This Pearl Izumi Women's Interval Bib Shorts use more muscle hugging Lycra® than any short in Pearl's line for a performance feel the moment you slip them on. A sophisticated seven-panel design utilizes the stretch and recovery properties of the fabric to simplify the number of seams, allowing the short to smoothly follow your every movement. Seamless laser-cut bib straps provide the smooth support you desire from a bib, with a unique twist: they are connected only to the front and side of the short, allowing for a convenient drop-tail. The back waistband and hems use the same laser cut fabric for a low-bulk seamless feel and transition to skin. Equipped with our highly breathable premium Women’s ELITE Escape 1:1 Chamois for long-ride comfort. Features: - ELITE Transfer In-R-Cool fabric powered by coldblack provides optimal cooling and reflective sun protection - Women's ELITE Escape 1:1 Chamois is smooth next to skin, with free floating, 4-way stretch top sheet and 2-layer suspension core for plush comfort - Laser cut hems for seamless transition to skin - Seamless laser cut bib straps for barely-there comfort - Convenient drop-tail design - BioViz reflective elements for low-light visibility - 9" inseam
$54.97 $69.98 21% Off
These fun jerseys feature a semi-form fit for a little extra breathing room. Pearl Izumi's Women's SELECT Escape Short Sleeve Graphic Jersey features lightweight, quick drying fabrics and a classic three pocket design to make it the perfect choice for summer adventure. Features: - SELECT Transfer Dry fabric sets the benchmark for compression and moisture transfer - Full-length zipper for venting, with tailored draft flap finish - Elasticized hem for secure stay-down fit - Three back pockets for easy storage - Body: 100% polyester/UPF 40+ - Garment Weight (Size M): 135g
$39.97 $59.99 33% Off
The Pearl Izumi Men's Launch Jersey's mesh construction is made to optimize airflow even under a pack. Making it a go-to hot weather performance mountain bike top. Features: - Transfer fabric provides optimal moisture management - The lower half of the jersey is made of mesh for optimal ventilation on hot days - V-neck collar design - 100% polyester - Made in China
$59.98 - $99.99 $99.99 Up to 40% Off
The Kari Traa Floke Pant is a pair of natural-blend women’s baselayer leggings with a classic, sporty Jacquard-knit pattern and a tight silhouette. It combines wool and technical fibers to create a soft fabric that is warm, naturally odor-resistant and breathable. Double the feel-good factor: side panels let you move the way you want, while the low-energy Tencel™ Modal production keeps your conscience clear. OEKO-TEX® 100 certification means that the main fabric poses no harm to human health. FEATURES: + Soft, warm, durable Lenzing Modal® + Natural-blend garment + Jacquard knit + Flatlock seams for smooth finish
$39.97 $59.99 33% Off
The Summit Jersey is a mountain bike top that won't hold you back when you're pushing the limits. This highly breathable top is constructed from fast-drying fabric made with 100% recycled content, and loaded with performance-focused features such as rolled forward shoulder seams that create an excellent on-bike fit and a drop tail that provides extra coverage from tire spray. FEATURES - Constructed from 100% recycled polyester fabric - Optimized for on-bike fit - Dropped rear hem for on-bike coverage - Standard fit FABRIC - 95% recycled polyester, 5% polyester Made in China
$99.97 - $119.98 $149.99 Up to 33% Off
You don't need to hang up your wheels for the season at the first frost. The Attack AmFIB® Lite Jacket provides the warmth you need to experience cold weather rides in surprising comfort. We use our three-layer windproof, water-resistant AmFIB softshell fabric on the chest and the leading edges of the arms to shield you from chilly headwinds. Thermal fleece fabric on the back of this cold weather essential balances insulation with breathability, so you can ride in comfort without chilly sweat build-up. Tune this jacket's warmth to suit the day's conditions by adding a light or heavyweight base layer underneath. A zippered chest pocket holds essentials and three bellowed rear pockets are large enough for winter gloves, a neck gaiter, and other cold-weather gear. FEATURES - Windproof, water-resistant AmFIB® chest and arm panels with fleece insulation - Zippered chest pocket holds most smartphones - Three rear pockets for on-bike essentials - DWR protection sheds water - 2-way zipper - BioViz® reflective elements enhance low-light visibility - Constructed from sustainably-sourced recycled materials - Form fit with stretch for layering FABRIC - 100% RECYCLED POLYESTER Made in Taiwan
$84.97 $129.99 35% Off
When you're not ready to put away your bike in the fall, reach for the Women's Quest AmFIB Jacket. It's the warmest jacket in our collection, featuring our three-layer fleece-backed AmFIB softshell fabric that's both windproof and water-resistant. We gave this jacket a relaxed fit for a wide range of layering options use it for chilly spring and fall rides or layer up for deep winter excursions. A zippered security pocket on the back holds most smartphones and dual waist adjusters prevent winter's chill from creeping in. This outer layer is key to unlocking many more enjoyable riding days each year. FEATURES - Rear zippered security pocket - Dual waist adjusters - DWR protection sheds water - BioViz reflective elements enhance low-light visibility - Constructed from sustainably-sourced recycled materials - Relaxed fit provides a wide range of layering options FABRIC - 100% RECYCLED POLYESTER Made in Taiwan
$49.98 - $64.99 $64.99 Up to 23% Off
It's never not a good time to reach for the Coastal Pullover Hoody when you're looking for casual comfort and jersey-soft warmth. This classic kangaroo-pocket hooded sweatshirt is perfect for the most classic everyday uses from the neighborhood to faraway trails: dog walks, coffee runs, campfires, bike rides... The list goes on. Whether you're a sunrise chaser, jean jacket over hoody sunset gazer, or stuck inside all day work from homer, you'll be happy with this hoody on your shoulders Features - Soft, Comfortable, Mid-weight Pullover Fleece - A Blend of Polyester and Cotton for Comfort - Jersey Hood Liner - Screen Print Center Front Logo - Kangaroo Hand Pockets - Drawcords - Garment Washed for Soft Hand Specifications Product Weight: 1lbs 4.46oz (580.0g) Main Fabric: 60% Cotton, 40% Polyester Heather Fleece 8.3 oz/yd
$99.98 $124.99 20% Off
Our go-to men's tight is made for those days when comfort depends on consistent warmth. To deliver a great shoulder season riding experience, Thermal fleece fabric insulates and moves sweat, while PI Dry water-shedding technology wards off splashes and light rain. Fewer panels and reduced seaming combine with a stretchier fabric to improve both fit and comfort. And, the material is so stretchy, we've been able to eliminate the zipper from the ankles, improving both durability and comfort. These tights do not have a chamois, allowing you to pull them over your favorite shorts or use them for other cold-weather activities. - Ultra-soft Thermal fleece fabric for pedaling comfort and thermal regulation - Made with recycled material - PI Dry technology for permanent water-shedding performance - Eliminated zippers at the ankles for improved fit and comfort - BioViz reflective elements for low-light visibility - No chamois: wear over your favorite cycling shorts or alone for other activities - 56% nylon, 30% polyester, 14% Lycra elastane - Type: Thermal - Reflectivity: Low-light visibility - Made in Vietnam
$1,110.00 - $1,300.00 $1,499.00 Up to 26% Off
GET YOUR DAILY DOSE OF SINGLETRACK. WITH A LIGHTWEIGHT FRAME, 130MM SUSPENSION FORK AND 27.5 WHEELS WITH HIGH-VOLUME TIRES, THIS HARDTAIL OFFERS LOADS OF TRACTION, SPEED AND FUN ON THE TRAIL. KEY PERFORMANCE FACTORS Trail tuned design Balanced geometry with a 75-degree seattube angle puts the rider in a powerful pedaling position on climbs, while a slacker 66-degree head angle boosts confidence and control on technical descents. Responsive handling Lightweight ALUXX SL aluminum hardtail frame offers agile acceleration and maneuverability to help riders climb, corner and hammer the flats with efficiency and speed. Smooth control Giant Crest 34 suspension fork with 130mm of travel absorbs roots, rocks and ruts. Grippy, high-volume tires boost traction on rugged terrain. And a dropper seatpost with handlebar remote lets you adjust saddle height on the fly for confident positioning on changing terrain.
$79.98 $99.99 20% Off
Take your layering game up a notch with the Men's Leconte Fleece Jacket. Made with technical grid fleece, this jacket manages overheating by better moving heat and moisture away from your body, so it’s ideal for active pursuits like ski touring or trail running. Stash small items in the zippered pockets.
$1,329.00 $1,899.00 30% Off
This bike is a Demo bike from our fleet. We give full inspections to any bike going out of our shop, and this includes our demo fleet as well. Additionally to Giants warranty, we offer a tire to tire warranty on any moving part up to 2 years after purchase. Our demo bikes are not available for shipping, and only offer in store pickup. If you would like photos of a demo bike you are considering, please call us at the shop at 715-779-5561, or request some photos by emailing bike@howlinbayfield.com. Often imitated, but never duplicated, the Honzo is a part of Kona’s foundation. The Honzo is the solution for the rider wanting something a bit more aggressive than a traditional cross-country hardtail. A 130mm fork provides just enough suspension to make quick work of technical sections of trail. Whether you’re a seasoned rider looking for timeless hardtail or a newer rider looking to go a bit deeper into the mountain bike world, the Honzo is an excellent choice.
$54.97 $79.99 31% Off
This is your perfect sporty warm-weather crop. We’ve selected a fabric with a softer hand and less sheen than a traditional bike short for a fresh look and feel. The wide waistband is cut high in back for coverage and the front is designed for less restriction and increased comfort. Strategically placed mesh panels simultaneously add style and ventilation for riding in hot environments, and a side pocket increases the usability without interfering with riding. - Soft, lightweight, and high-stretch SELECT Transfer fabric - Flattering wide waistband with encased elastic for superior comfort - Power mesh stretch pocket on right side for essentials, fits most phones; - Dim: 7” x 3.75” - Blended thickness Women’s SELECT Escape 1:1 Chamois for chafe-free comfort - BioViz reflective elements for low-light visibility - 22” inseam length (Size M) - Available in XXXL - Main Body: 78% polyester, 22% elastane - Mesh: 95% nylon, 5% elastane - Made in Vietnam
$129.97 - $198.99 $198.99 Up to 35% Off
The Coldfront Down Jacket is your new go-anywhere, do-anything, never-leave-your-side-staple. This collection was dreamed up to do better with recycled materials, sustainable improvements, and responsibly sourced down insulation – all while keeping you warmer. Engineered for extra insulation and loft, the Coldfront combines the best of natural and synthetic insulations for a modern approach to warmth that you won’t be able to leave behind. First, it's packed with 700+ fill power of responsibly sourced down insulation for the very best warmth in cold environments. Next, it uses a 53% recycled ripstop exterior fabric that blocks wind, resists rain and snow, and stays light to save on weight. Finally, it's got 85% recycled Outdoor Research exclusive VerticalX™ ECO insulation on the tops of shoulders and wrist cuffs, preventing heat from escaping in key areas. Note: Coldfront styles are designed with room to layer, making them ideal outer garments. Please size down if you want a closer-to-body fit.
$59.97 $99.99 40% Off
The Jacket Prime by DAEHLIE for women is a lightweight cross country jacket designed for training and walking in mild temperatures. The Jacket Prime is a wind and water resistant 3-layer softshell jacket with a regular fit with comfortable stretch panels in the upper back for optimal movement and ventilation. It has a spacious chest pocket with zipper and the high collar offers good protection from wind and weather. The collar also has a comfortable chin guard to protect against the zipper. The Jacket Prime by DAEHLIE is a simple, lightweight and stylish jacket that gives you exactly what you need when you train, whether at high or low speed.
$11.99 $13.00 8% Off
- Prevents rust, repels water - Extra heavy duty, nothing finer - Has achieved the Premium lubricant classification by all major bearing manufacturers worldwide
$99.98 $129.99 23% Off
The Juno Bluff Polar Waterproof is your ultimate low-maintenance shoe, featuring a suede upper and our COMFORTBASE™ Active footbed technology for all day comfort. FEATURES • Seam sealed construction seals out water and lets moisture escape • Waterproof suede leather upper • Decorative leather heel lace • Faux wool and fleece lining • 200 grams lightweight, low bulk insulation keeps you comfortable • Fleece-lined Kinetic Fit™ BASE removable contoured insole for flexible support • Lightweight EVA foam midsole for stability and comfort • 15% recycled rubber outsole • Weight: 1lb 11oz / 740g (full pair)
$139.98 - $180.00 $180.00 Up to 22% Off
The pinnacle model within the Freerider family, the Freerider Pro VCS Mid includes upgraded features, including D30 ankle protection and a PRIMEKNIT ankle cuff to keep debris out. This shoe is for the all-mountain rider looking for added protection, quick-drying materials and unbeatable grip to keep them going over any trail. - Synthetic upper with impact resistant toe box for protection from trail hazards - Compression-molded EVA midsole balances pedal feel and power output - Hook-and-loop closure straps - D30 inner ankle protection - Primeknit ankle cuff keeps out unwanted debris from the trail - Stealth S1 dotty rubber outsole for unbeatable grip
$99.98 - $124.99 $124.99 Up to 20% Off
Wear the Men's Scree Pants to cool ski sessions, warm alpine climbs, or any other outdoor adventure where durability and versatility are crucial. Part of our M3 Softshell collection, these midlayer pants offer extreme water repellency, plus the stretch, softness, and packability you need on your next adventure. Articulated knees improve mobility when it counts. The snap closure, zip-fly waist, and the drawcord hems adjust to your comfort. Stow small gear in the zippered thigh and hand pockets. These versatile pants come in regular, 32" and short, 30" inseams. Features: + Marmot M3 Softshell + Water Repellent and Breathable +Zippered Hand Pockets + Back Zip Pocket + Zippered Thigh Pocket + Elastic Waist with Snap Closure and Zip Fly + Ankle Zippers + Belt Loops + Long Length + Model Wearing Regular Length
$49.98 - $64.99 $64.99 Up to 23% Off
Lightweight and easy-moving, the Men's Arch Rock 9" Short were built for warm-weather hiking, but you’ll find they happily creep into just about any kind of activity. Its stretch performance fabric works for everything from climbing to camping, and UPF 50 keeps you protected on days you just feel like playing catch or throwing old tennis balls to your pup.
$59.97 $89.99 33% Off
Kick your cycling adventures into high gear with the ultra-versatile Canyon Short. This pedal-friendly bike short looks good on or off the trail, and it's constructed from durable ripstop fabric to stand up to abrasion and abuse. User-friendly features include two zippered hand pockets and a wide stretch waistband for all-day comfort. And it doesn't skimp on comfort where it really matters; the Canyon comes with a plush, easily detachable, Women's 1:1 Escape Chamois liner. FEATURES - Constructed from recycled Mini Ripstop fabric - Wide stretch waistband - Two zippered hand pockets - Includes removable Women's 1:1 SELECT Escape chamois liner - Standard fit - 9.5" inseam FABRIC - Main Body: 64% recycled polyester, 26% polyester, 10% elastane Sleeves: 84% recycled polyester, 16% elastane Made in Vietnam
$139.98 $184.99 24% Off
With its 100% recycled PrimaLoft® Silver Insulation Luxe™ the Cirrus Flex Hoody is extremely practical in damp and changeable conditions, delivering robust, breathable and effective insulation. Sheet insulation in the cuff and hood provides low-bulk warmth, even when wet and the high stretch Thermic™ fleece side panels offer great mobility and breathability. Built with 100% recycled outer fabric, lining and insulation, the Cirrus Flex Vest never compromises on performance. Whether thrown over a tee for a quick boost of warmth or used as a midlayer when the temperature drops, the Cirrus Flex 2.0 Hoody is a versatile addition to your layering system.
$99.98 - $153.00 $128.00 - $153.00 Up to 22% Off
- Lighter, grippier, faster - The ''Turbo'' of spike tires - Agile and sporty - Please note, in order to ensure that spikes are permanently fixed, tires should be run in for about 40km (25 miles) on asphalt, while avoiding any fast acceleration or heavy braking.
$94.98 $119.99 21% Off
The fit already trusted by 50 million feet, now made to cover more distance. The Moab Flight is a protective, cushioned trail running shoe designed to give you underfoot confidence in any trail condition. FEATURES: • 70% recycled breathable mesh upper • 100% recycled laces and webbing • Breathable mesh lining • PU removable footbed for increased responsiveness and breathability • 50% recycled mesh footbed cover • FloatPro Foam™ midsole for a lightweight ride that lasts • Vibram® EcoStep outsole designed with 30% recycled rubber which provides added durability and improved grip on wet and dry surfaces • Stack Height: 29-19mm • Drop: 10mm • Lug: 3mm • Vegan-Friendly • 1lbs-1oz, 460g
$129.98 - $160.00 $160.00 Up to 19% Off
Clipless-compatible mountain biking shoes for gravity-fueled riding. Seek out epic new descents or muscle through rough terrain. These adidas Five Ten Hellcat Mountain Bike Shoes provide all-conditions comfort and precision geared towards enduro and downhill rides. They're wide and stiff enough to give a controlled-pedal feel plus durable and impact-resistant. Riding clipless or flat, they offer the grip to power down your line. This product is made with recycled content as part of our ambition to end plastic waste. 20% of pieces used to make the upper are made with minimum 50% recycled content. SPECIFICATIONS - Regular fit - Lace and hook-and-loop closures - Coated leather upper - Molded sockliner - Stealth Marathon rubber outsole - Clipless-compatible - Imported
$258.99 $260.99 1% Off
Whether your idea of fun involves a fly rod or a SUP board, these Smith sunglasses give you the unmatched clarity and secure fit for life on the water. Beneath the subtle cat-eye frames lie performance-driven details, such as a thick temple that blocks sunlight and polarized lenses that cut glare. To secure the fit, we added Megol pads at the nose and temples as well as spring hinges that self-adjust to your face. But the real kicker is our PivLock™ leash retainer. May you never lose another pair of shades to the waves. Vision - Available in your choice of ChromaPop™ polarized or ChromaPop™ Glass polarized lenses - ChromaPop™ Glass polarized lenses cut glare and enhance color and contrast, and are highly scratch-resistant - ChromaPop™ polarized lenses cut glare and enhance color and contrast Fit / Integration - Medium-large fit, medium coverage - 6-base lens curvature provides a modest wraparound fit - Megol nose and temple pads provide nonslip grip so glasses stay put - Spring hinges self-adjust to your face for a customized fit Frame - Evolve™ bio-based frame material is lightweight and durable - The included PivLock™ leash retainer seamlessly attaches to your frames to keep them safe
$399.00 $659.99 40% Off
Buying a bike for your child can be daunting—that's why we developed the Zuma range to make it easier. Based on the concept of a kid-sized MTB bike, the Zuma bikes are incredibly lightweight. They feature a carefully researched geometry and are designed specifically around smaller riders as the perfect balance between a bike for a child to learn the basics on and a more advanced MTB for off-road riding conditions and weekend rides with the parents. These carefully spec'd bikes feature a super lightweight alloy frame and fork with double-wall rims and children's-specific aftermarket components from Promax, KMC, FSA, Vee Rubber, and Satori, making them suit the rider's size perfectly while keeping the look, feel, and ride of a high-end, full adult size MTB. Children are the future, and the Zuma line is designed to give them the best possible start for that future.